The Rise of GISOU
Negin Mirsalehi turned her family legacy into a global beauty brand. With roots in beekeeping and homemade haircare, she launched GISOU in 2015 - inspired by her mother’s honey-based recipes.
„Growing up, my mum used our bee garden’s honey in her homemade hair products,“ says Negin. „I wanted to share that secret with the world.“
Today, GISOU stands for sustainability, authenticity, and innovation - with cult-favorite products like the Honey Infused Hair Oil and a strong commitment to bee welfare.
„Don’t be afraid. Trust the process and be inspired by your community.“
From a Dutch bee garden to shelves at Sephora - Negin’s journey is pure inspiration.
